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YU launches YUNIQUE with 4G LTE exclusively on Snapdeal in India for Rs 4999

YU Televentures has officially unveiled the YUNIQUE at an event in Delhi yesterday. This is the latest and most affordable smartphone from YU. Lets check out the specifications and features of this latest device.


YU YUNIQUE Specifications

The YU YUNIQUE features a 4.7-inch HD (1280 x 720 pixels) HD IPS fully laminated display that is protected by Corning Gorilla Glass 3. It is powered by a 1.2 GHz quad-core Qualcomm Snapdragon 410 (MSM8916) 64 bit processor with Adreno 306 GPU. It has 1 GB of RAM and comes with 8 GB of internal memory which is expandable up to 32 GB via microSD card. It runs on Stock Android 5.1 out of the box but users can head to a YU service center and upgrade it to Cyanogen 12.1 OS based on Android 5.1.1 Lollipop for free or do it themselves as well. Company will release more flashable ROMs in the future and support them.

The YUNIQUE rocks a 8 megapixel rear camera with LED flash, f/2.0 aperture. On the front, it comes with a 2 megapixel front-facing camera with 83-degree wide-angle lens and f/2.4 aperture for selfies and video calling. It supports Dual SIM, comes with a 3.5 mm audio jack and FM Radio.

The YUNIQUE comes with 4G LTE, 3G HSPA+, WiFi 802.11 b/g/n, Bluetooth 4.0 and GPS as connectivity options. It packs in a 2,000 mAh battery under the hood.

The YU YUNIQUE is available in Black color only and has been priced at Rs 4,999. The smartphone will be exclusively available on Snapdeal via flash sale only. The pilot flash sale is on September 15 and registrations have already started. Airtel customers will also get double data offer with this smartphone. The company’s most affordable smartphone before this launch was the YUPHORIA.

We were present at the event and have got a unit. So, expect to see the review of YUNIQUE on our portal before the smartphone goes on sale.


Commenting on the launch, Mr. Rahul Sharma, Founder, YU Televentures said,

“India is at the tipping point of digital revolution and we expect 4G technology to push internet usage to an unprecedented level. Consumer demand is constantly shifting towards devices offering multi-tasking capabilities, 24×7 data connectivity with increased video consumption and real-time mobility solutions. However to boost adoption, 3 key things including price, product and reach are important. I feel that with YUNIQUE being available at 4,999 through a partner like Snapdeal that has the farthest reach, we have a compelling preposition to delight the consumer.”

Talking about the partnership, Kunal Bahl, Co-founder & CEO, Snapdeal said,

“We are extremely excited about our partnership with YU, a brand that has truly redefined the technology experience. Priced attractively, YUNIQUE comes packed with features and is sure to capture the interest of users looking to migrate to 4G technology.  Together with YU, we look forward to bringing in more revolutionary and game changing gadgets and services for our customers across the country. We have seen an enthusiastic response from customers in the pre-launch phase and we are confident that we will see tremendous response towards its launch.”

About the author

Bibek Saha

He is the Founder & Editor-in-Chief of The Techolic. A tech enthusiast who is always found reading or writing on technology. An avid Manchester United fan and a big time foodie. If not writing, he can be found watching the latest movies and TV shows. Interact with him on Twitter and Google+

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