Android One was announced at the Google I/O 2014 specially for India. This program would ensure phones with great hardware for a price of about $100 which would also receive timely Android updates. We had earlier done a special report on how Google’s special initiave might harm Samsung’s market in India.
Google is expected to finally launch its Android One smartphones in India this month which will be priced around $100 (Rs 6000). An invite was sent to BGR India mentioning, Google will make “an exciting new announcement” on September 15.
Google had already partnered with domestic smartphone makers Micromax, Karbonn and Spice to make these devices. This would further disrupt the lower end of the smartphone market which is about to be painted “Red” today.
Android One smartphone by Micromax will feature a 4.5-inch display device with a removable SD card slot and a MediaTek processor. Dual SIM would be standard across all the devices. These devices will be launched around the world but the initiative would start in India first. The other two brands would also have similar hardware as it will be mostly controlled by Google.
These devices would also be receiving timely Android updates, after every major release like the Nexus and Motorola devices. So we would expect it to come pre-loaded with Android 4.4.4 Kitkat. It should also receive the Android L update when it releases this fall.
We are very excited about the launch of Android One and the overall lower end smartphone market in India. The Motorola Moto G2 which is around the $200 (Rs 12,000) price mark will also launch in India on September 5.
Source: BGR India